travis montaque net worth

Infographic: Emojis Are Becoming a Preferred Communication Tool Across Demographics. I applaud my colleague Cavel Khan for his candor. Keep killing it! A huge thank you to Fast Company for the honor and a major congratulations to our team at Group Black for the hard work they do everyday to drive change in the media industry. Here are the best new movies added to Netflix in May 2023. Furthermore, Travis is dedicated to promoting inclusivity and diversity in the workplace. The company, co-founded last year by Black entrepreneurs Travis Montaque, Richelieu Dennis and Bonin Bough, is in talks to buy a large or majority stake in Bustle owner BDG Media Inc., some of the people said, and is exploring how to finance a deal as the two sides talk. See you at the next one! https://lnkd.in/e7qt-5mM. Because I believe conversations between screens need content that helps people express themselves, inspire discussions, show empathy, and form deeper connections.In our digital world, too much of what were trying to say gets lost in translation. Please help to demonstrate the notability of the topic by citing, Learn how and when to remove these template messages, Learn how and when to remove this template message, "Travis Montaque - Founder & CEO at Holler", "Black-Owned Media Collective Launches to Help Brands Meet New Ad Commitments", "Why This Entrepreneur Turned Down His Dream Job on Wall Street", "Startup Spotlight: Miami-based Splyst raises funding, launches app", "The Launch Pad welcomes alumnus back to campus", "Emogi Rebrands To Holler, Integrates With Dating App Badoo", "Holler raises $36M to power 'conversational media' in your favorite apps", "GroupM Invests $75 Million in Black-Owned Media", "How This Tech CEO Is Leading His Company Through Racial Unrest", "The 50 Most Daring Entrepreneurs in 2018", "The 10 most innovative social media companies of 2020", https://en.wikipedia.org/w/index.php?title=Travis_Montaque&oldid=1144124554, This page was last edited on 11 March 2023, at 23:57. More from Forbes 30 Under 30 - Marketing & Advertising 2016 List. [7], Montaque, who worked as an investment analyst at Barclays Capital and Trivest in college, also founded Splyst as an undergraduate. November 18, 2022. He also graduated with an accounting and finance degree in 2014 from the University of Miami. Travis is also the CEO and Co-Founder of Group Black, the home for Black-owned media properties. Group Black also has been exploring other potential deals, including an acquisition of Vice Media, people familiar with the matter said. The 10 Best Movies Added To Netflix In May 2023, The 10 Best New Movies On Netflix In 2023: April Edition, Do Not Sell or Share My Personal Information, Limit the Use of My Sensitive Personal Information. Travis Montaque is known for Good Cat, Bad Cat (2022), Bill the Bad Magician (2022) and Stick-O and the Ant Hill (2022). He began striking partnerships with significant influencers like Oliver Libby, the current biggest partner to Montaques entrepreneurial businesses. Cannes Lions 2022. He began working as a cashier at Chick-fil-A organization at just 15 years and worked with the company until he was 19. Montaque is the founder and CEO of Holler, an American messaging technology that uses emojis to measure conversational dimensions for corporate organizations. I believe that it all starts with building businesses that change the world forthe better. This aspect inadvertently makes Travis equally possess a meaningful say in the policies and regulations of the non-profiting world. Being a mentor and an ally to some is crucial to their growth and directly influences how much they can accomplish.. In 2021, Travis Montaque launched Group Black to address inequity in media. Select Accept to consent or Reject to decline non-essential cookies for this use. BY Travis Montaque. They include the fight against hunger, poverty eradication, and an effort to eliminate racism and discrimination in meaningful circles of life. It was not easy to diversify alone; thus, Travis sought capital partnerships with Richelieu Dennis, one of the founders and entrepreneurs of Holler. The sole reason behind the inception of his Holler organization was to design an evidence-based and engaging platform that took conversations and message protocols to a whole new level. With that as the North Star we innovate, and through that I have been fortunate enough to work with people everyday who hustle hard, dream big, and are hell bent on change. Black Excellence Profile - Travis Montaque (Holler CEO) Travis Montaque is well-known for founding Emogi. In June 2021, Montaque announced his new organization, Group Black, in partnership with Richelieu Dennis. Travis Montaque is helping society in several ways. This is just the beginning. TV Shows. New Yorker:Meredith Kopit Levien [4] He attended Everglades High School in Miramar[5] and at 15 worked as a cashier at Chick-fil-A. He is also the CEO and Co-Founder of Group Black, a media collective and accelerator focused on the advancement of Black-owned media properties. Are there some good stories? Travis is also notable for his relationship with Kylie Jenner. We are delighted that you'd like to resume your subscription. Travis is also the CEO and Co-Founder of Group Black, the home for Black-owned media properties. He began demonstrating his passion for career dynamics, such as founding UM Economics Clubs and joining other influential organizations at the school. Here's a pitch deck they've used to land deals. You can find the full story here: https://lnkd.in/eJ7-ZjYb The startup life is FULL of obstacles. Content in the right context helps. According to ZoomInfo records, Travis Montaque's professional experience began in 2007. The business genius of Travis Scott: How the rapper built a nearly $40 million net worth through music and lucrative partnerships with brands like Nike and McDonald's. Travis Scott surprises crew . Funding to date totals $1.3 million; expected just under $200,000 in revenue for fiscal year end 2015. Startup:Travis Montaque So excited to announce that I am a part of the 2023 #CCNYCCreativeClass - a celebration of Black culture-shifters across a variety of disciplines, from fashion, entertainment, wellness, and beyond. For instance, several years after Jude willingly let Travis quit; he admitted he was one of the most competent professionals. recognized in Forbes 30 Under 30, Entrepreneur Magazine's Most Daring Entrepreneurs, CSQ NextGen 10, and led Holler to place on Fast Companys 2020 Most Innovative Companies List. Growing up in Florida and being supported by his family to work at Chick-fil-A gave Travis Montaque the perfect opportunity to work under Jude Hughes, the operator, and owner of the Florida branch of the franchise. The search for this year's Media All-Stars has begun! Stay committed through difficulty or self-doubt; it's worth it. You may change your billing preferences at any time in the Customer Center or call Sign In. Travis Montaque built a business to tackle inequity in media, he's now tackling equitable access to opportunities in the world of creators. By Mark Stenberg . Group Black's Travis Montaque Debuts a New Network to Shape a More Equitable Creator Economy. He was a successfully focused student that could also work while studying. Travis Montaque Travis Montaque Co-founder & CEO - Group Black | Founder & CEO - Holler | Forbes 30 Under 30 | Entrepreneur Magazine's "Most Daring" Published Dec 20, 2018 + Follow No, I'm. Industry Legend:Shelley Zalis Many people ask about the amount of money Travis Montaque makes from Instagram. Emojis: Are they changing how we communicate with each other? However, the recent spread and impacts of the Covid-19 pandemic shrank the companys employee growth and inclusivity rate to 11% by 2021. Kicking off #BlackHistoryMonth with a bang! Founded Emogi, a company that helps brands and publishers measure the effectiveness of ads and content via proprietary emoji-based technology, in J [+], The World's 15 Youngest Billionaires 2023, The Top 10 Richest Women In The World 2023, Billionaires 2023: The Top 10 Richest People In The World, Forbes America's Top Colleges List 2022: Top 25 Highest Earnings, The Worlds 10 Highest-Paid Athletes 2022, Forbes America's Top Colleges List: Top 25 Success Factories, The Worlds Highest-Paid Soccer Players 2022. #SxSW was an incredible experience. Even though little is known about Traviss cradle family and his younger years, he was born to Aldo Montana and Gallimard Francoise - father and mother. Big Data Companies With Fewer Than 100 Employees, Information Technology Early Stage Companies With More Than 10 Employees, United States Artificial Intelligence Companies with Early Stage Venture Funding, Artificial Intelligence Early Stage Companies With More Than 10 Employees, East Coast Information Technology Companies with Early Stage Venture Funding, Greater New York Area Artificial Intelligence Companies, City of New York Information Technology Companies, Number of Organizations that the person founded, Algorithmic rank assigned to the top 100,000 most active People, The organization associated to the person's primary job, Where the person is located (e.g. Learn more about Travis at montaque.com. In this episode of Conversation Nation, we discuss the power of creators and how diverse storytelling can drive relevance, authenticity and bottom line revenue. [5] Following his graduation, he turned down a job at Goldman Sachs to focus on Splyst, which was renamed Emogi in 2016 and Holler in 2019. Here's a 19-page deck they've used to land deals. Travis is also the CEO and Co-Founder of Group. These three make mountains move in the non-profit world as their philanthropic efforts have funded several billion-rated projects and individuals. 0000. 2022 Black Ventures. [2] He is also the CEO and Co-Founder of Group Black, a media collective and accelerator focused on the advancement of Black-owned media properties. Travis Montaque (born April 5, 1992) is an American entrepreneur. Montaque attended his education at Everglades High School, Miramar. This led to making more money from music. Travis Montaque is the founder and CEO of Emogi, a content engine for communication services that helps people have better conversations whether they're texting on a chat app, commenting on a. These skills and qualities later became pivotal to facilitating Montaques partnerships with some of the most important household names, such as IBM, back in 2016. Mogul Millennial team. He managed two franchises before he left the company at 19. Thank you Advertising Club of New York for recognizing us as startup of the year. Holler, founded by Travis Montaque, raised over $50M in funding and has partnered with top brands. Travis valued accountability, hard work, and business integrity above all other perks that come with earning good money at such a young age. And were far from finished.But, that isnt all that drives me.Because of my passion for diversity, equity, and belonging in the workplace, I also created Group Black. #creatoreconomy #conversationnation. More > Watch/Listen. $75M. Thank you, she said. Montaques work has been recognized on all fronts since his early life and pre-career years. Oliver played a massive role in laying a formidable foundation for the inception of Holler. For Montaque, the words of gratitude touched his heart. For Black-owned it takes a tremendous amount of effort to get companies to act. 2023 Forbes Media LLC. [13] He was named as one of the "50 Most Daring Entrepreneurs by Entrepreneur in 2018 [14] and included on the Black List 100 in 2020. He is the CEO and founder of Holler, a messaging technology and conversational media company. NEW YORK, Nov. 18, 2022 /PRNewswire/ -- Travis Montaque built a business to . The company helps users by providing real-time responses about various corporate issues, including new products and services entry into the market, trending innovative concepts, and other significant news. #whereculturecallshome #diversityequityinclusion, The conversation around creators should always be top of mind for brands and marketers. Group Black debuted last June with an initial spend of $75 million from GroupM, but the pledge from P&G is the largest single investment that the company has received, co-founder and CEO Travis. This past weekend we hosted our first ever Pre-Grammys Brunch with GALORE Media Inc. and as you can tell from the video - it was a huge success! You can update your choices at any time in your settings. As an industry leader laser-focused on nextgen tech, media, enhanced digital communication, and DEI, Travis has been Montaque serves as the company's CEO and Co-Founder. Group Black CEO Travis Montaque Helps Brands Invest in a More Inclusive Future. From buying likes and fans to being one of the most important channels today. Travis Montaque (/mntkju/ MON-t-kyoo;[1] born April 5, 1992) is an American entrepreneur. [4][8] In April 2021, Holler announced their Series B Financing Round of $36M.[9]. [6], Montaque attended the University of Miami, and served as vice chairman of the Undergraduate Deans Advisory Board and on the School of Business's Hyperion Council. A huge component in driving economic empowerment is shedding light on underrepresented media owners. New tech must be better tech, and the time is now. The startup life is FULL of obstacles. Launched a strategic partnership with IBM in the fourth quarter of 2015. . Holler, founded by Travis Montaque, raised over $50M in funding and has partnered with top brands. A huge thanks to everyone who came out to see us at Group Black and Friends. Travis Montaque Co-founder & CEO - Group Black | Founder & CEO - Holler | Forbes 30 Under 30 | Entrepreneur Magazine's "Most Daring" Published Mar 25, 2021 + Follow Back with another brand. Info. He later joined the University of Miami, where he was quickly elected as the Vice Chancellor of the Hyperion Councilor of the School of Business and Undergraduate Deans Advisory Board. [15] Fast Company named Holler to its "Most Innovative Social Media Companies" list in 2020.[16]. This pushed Travis to join higher learning at the University of Miami. In the non-profit sector, Travis Montaque was influential from all perspectives. Travis Montaque Born: April 5, 1992 (age 30years). Movies. To Read the Full Story Become an Adweek+ Subscriber. He was also a member of the Iron Arrow Honor Society, and an inaugural member of the University of Miami Marketing Advisory Board. A focus on user privacy and data safety is crucial for the future of tech. I finally feel heard. Huge thank you to the PitchBook Data team for featuring me as one of their Black founders to watch in 2023! 28-Mar-2022. Earlier this year, Douglas Rozen, CEO of dentsu, and I hit the show floor at CES to illuminate the power of inclusion when it comes to innovation. Submit an entry by May 22 to be considered. A perfect example is Ellen, his friend at college. Travis Montaque Co-founder & CEO - Group Black | Founder & CEO - Holler | Forbes 30 Under 30 | Entrepreneur Magazine's "Most Daring" Published Oct 19, 2021 + Follow This past week, I had the. Months after founding Holer, Travis rejected a job at Splyst, which was later renamed Emogi in 2014. Travis Montaque is well-known for founding Emogi. He could strike meaningful relationships with some of the most dominant players in the game. And the time is now.Im on a mission to break the tech industrys minority barriers. Many people ask this question about the money Travis Montaque makes from Facebook. Since then Travis has changed 4 companies and 3 roles. This is no different. New York City Department of Buildings net worth, National Grid Corporation of the Philippines net worth, National Press Club (United States) net worth, CORRUPTION: What happened to Grant Solomon? I had the opportunity connect with Black-owned media founders, creators, and industry friends over multiple panels, meet ups, and of course an epic Group Black celebration at our house in Austin to honor the 50th anniversary of hip hop. To view GroupBlack's complete valuation and funding history, request access . I hope we see it from more industry leaders in 2023 and beyond. But as a snapshot of an industry reckoning with its own exclusivity, this is a sign of progress. He breaks out the latter "when I'm on Zoom calls for six hours." It is a result of such big dreams that Oliver stopped at nothing to fund each project, no matter how big or small, dear or cheap. Edmonton, AB T5J 3R8. Travis Montaque Co-founder & CEO - Group Black | Founder @ Crater | Founder & CEO - Holler Studios | Forbes 30 Under 30 | Entrepreneur Magazine's "Most Daring" | Published Feb 4, 2020 Black Excellence Profile Travis Montaque (Holler CEO). Most of Travis Tritt's Net Worth has come from music-related business. We use content and media to fuel our DMs more than anywhere else online because it makes digital chat better. Travis Montaque became one of the most influential Black founder moguls immediately after college. #WhereCultureCallsHome #FCMostInnovative, As we close out Black History Month, its time to turn the spotlight on diversity in tech. To all my colleagues across the businesses I have founded. All Rights Reserved. Customer Service. Since our inception, Holler has helped millions of people across the globe have better chats. Klicken Sie auf Alle ablehnen, wenn Sie nicht mchten, dass wir und unsere Partner Cookies und personenbezogene Daten fr diese zustzlichen Zwecke verwenden. She had a massive impact on Travis business career trajectory in the subsequent years. During the four years, he was attached to Chick-fil-A, his task was managing and overseeing two franchises of the organization. Founder, EmogiFounded Emogi, a company that helps brands and publishers measure the effectiveness of ads and content via proprietary emoji-based technology, in June 2011. You can find the trailer below and a link to the full video here: https://lnkd.in/ei-SAXGB, This article is hard hitting. BBVA - 23 Jan 2023. By Allison Schiff Tuesday, October 12th, 2021 - 10:00 am Emoji have entered the lexicon. Travis Montaque is the CEO and Founder of Holler, a messaging technology company igniting emotional expression in digital conversations. Disclamer: Travis Montaque net worth displayed here are calculated based on a combination social factors. Travis Montaque is the CEO and Founder of Holler, a messaging technology company igniting emotional expression in digital conversations. He was born on 5th April 1992 in Florida, where he later attended education at Everglades High School in Miramar. Jude believed in him and implored him to value his education. Your friends at Group Black , REVOLT MEDIA & TV , Urban One, Inc , and the many other stellar black-owned media business can help you on that journey. 70% of users who feel a connection to a brand spend twice as much as those who don't. Release Calendar Top 250 Movies Most Popular Movies Browse Movies by Genre Top Box Office Showtimes & Tickets Movie News India Movie Spotlight. Join us on June 1st for an unforgettable ceremony that has been recognizing individuals who are dedicated to pushing industry standards forward and promoting creativity, social responsibility, and excellence since 1959. When it comes to data, being creepy isnt cool. He is the CEO and founder of Holler, a messaging technology and conversational media company. Travis began displaying his accountability and commitment by managing a Chick-fil-A franchise before . Register Now:https://lnkd.in/ePaZZaDf, Today I am humbled to announce that Ive been awarded Ad Ages Diversity Champion of the Year. Most Popular. It's actually a myth about how to make money on Facebook Travis Montaque ( MON-t-kyoo; born April 5, 1992) is an American entrepreneur. Holler uses suggestive artificial intelligence to match and deliver contrasting content to different people at the right time to align with consumers effective feelings, behaviors, and actions using personalized protocols. June 10, 2020. Founded Emogi, a company that helps brands and publishers measure the effectiveness of ads and content via proprietary emoji-based technology, in J Do Not Sell or Share My Personal Information, Limit the Use of My Sensitive Personal Information. Serial entrepreneur Travis Montaque, Ad Age's 2023 Diversity & Inclusion Champion of the Year, is putting in real work to make the industry more equitable. Download the complete 2023 BBVA Founders50 list here. Co-founder & CEO - Group Black | Founder & CEO @ Crater | Founder & CEO - Holler Studios | Forbes 30 Under 30 | Entrepreneur Magazines Most Daring | Adweeks Media Executive of the Year. $ + tax [3] News Corp is a global, diversified media and information services company focused on creating and distributing authoritative and engaging content and other products and services. Travis laid the perfect foundation for his entrepreneurship years by pursuing higher education and accommodating mentors and allies at the least expected places. Apr 28 Huge thank you to @Adweek for the feature on our first ever Group Black Upfronts. Arturo Holmes/Getty Images for BlogHer. The latest funding round for Travis Montaque's AI messaging company, Holler, is a beacon of hope for Black founders who often receive less than 1 percent of total VC funding. Hosted by culture shifters Baby Tate, Brandi Cyrus and Giulia Be - it was incredible to be in a room of creators realizing their full potential as the entrepreneurs of the future! [3], Montaque was born and raised in South Florida. November 18, 2022. As an entrepreneur I am deepled humbled. Young Pro: Ro Kalonaros October 30, 2018. Travis Montaques role in facilitating companies public review protocols, providing stable employment to tens of people, and serving as a massive undercover philanthropist does not require any recognition for them to be significant. Thank you to The Creative Collective NYC for recognizing the the tireless work we do at Group Black and for continuously celebrating creatives of color and their contributions to the culture! It is one of the most significant business opportunities today. podcast episodes, Brokers, Bagmen, & Moles podcast episodes, Connections with BCD Travel podcast episodes, Cyber Security & Cloud Podcast podcast episodes, Coinbase Institutional Market Call podcast episodes, South Side Rules: A Shameless Podcast podcast episodes. [10] Group Black aims to support Black-owned media and creators by connecting them with agencies and brands; the organization is also focused on investing in Black-owned companies. Menu. Diversity provides the opportunity to showcase new narratives and someone who truly understands the power of amplifying those voices is Michael Roca, Executive Director at Omnicom Media Group. Be a part of this exciting event that celebrates the best in the business across five different categories! April 5, 2023. Wanna follow Travis Montaque's net worth? Every single day Im honored to be a beacon to showcase all of the incredible and tireless work that the team puts in toward changing the face of media ownership and investment. The brand closed a . Hollers current funding value is $51.4 million, while the estimated employee revenue is $140,000. Finance. Lets change the narrative and create an open forum to share learnings and ideas.. twitter linkedin instagram Despite hailing from a Black history foundation, the company accommodated several contrasting employees that vary in terms of background, ethnic matters, and religious preferences. For example, weve seen this in social when it was emerging. Already a subscriber? At College, he was an accomplished analyst at Trivest, Barclays Capital, and Goldman Sachs. And, even though I am personally grateful for the award I would be remiss to not share this distinction with my Group Black family. Minority owned media businesses and diverse creators can unlock the culture like no other and can drive significant business outcomes if the industry leans in. What makes Travis Montaques Black founder story so inspiring is that Forbes named him among the top 50 most daring entrepreneurs in 2018 and the fastidious 30 under 30 billionaires across the globe. Group Black, a company that aims to invest in and develop Black-owned media firms, is pursuing big potential acquisitions in the digital-media space, according to people familiar with the matter. His philanthropic dedications are not to be forgotten, as it was due to such help that he managed to lay a concrete foundation for the current Holler company set-up. He also created a strong bond with his current massive partner, Oliver Libby. Less than ten years into its inception, the company employs close to 100 people, indicating that Montaque creates employment opportunities for others in the community. Away we go! Funding to date totals $1 . Driving change in the media industry is tough work but Im super inspired by the amazing team Group Black that show up everyday and make it happen. Generating Revenue. Currently, Travis Montaque works as a Founder & Chief Executive Officer at Holler Technologies. Founded Emogi, a company that helps brands and publishers measure the effectiveness of ads and content via proprietary emoji-based technology, in June 2011. Learn more in our Cookie Policy. He is the CEO and founder of Holler, a messaging technology and conversational media company. Now, with a new venture called Crater, the entrepreneur and Adweek's Media Executive of the Year . October 10, 2022. In this age, every CEO wants to prove to the world that gone are the days when discrimination and other types of social class differentiation used to define the order of the day. Kohl's promo code: 30% Off for Kohl's Rewards Members, Walmart+ Giveaway: Free 1-year membership for moms ($98 value), Epsteins Private Calendar Reveals Prominent Names, The Building Boom Is Prolonging Market Pain, First Republic Bank Is Seized and Bulk Sold to JPMorgan, We Hope Your iPhone Never Gets Stolen. Montaque met Ellen at the University, a heavily invested influencer who mentored him in diverse business and technical matters. The cardinal purpose of the existence of Holler in the world today is to facilitate and advance peer-to-peer communication using timely, personalized, and compelling content creation designed to promote maximum user engagement. Mr. Montague owns over 32,879 units of Norwegian Cruise Line Ltd stock worth over $3,668,012 and over the last 8 years he sold NCLH stock worth over $5,956,237. Travis Montaque Work Experience and Education. Travis Montaque is also the co-founder and CEO of Group Black. But Just in Case, JPMorgan, PNC Submit Bids to Buy First Republic in Government-Led Sale, Opinion: The Blue State Exodus Accelerates, Opinion: Justice Samuel Alito: This Made Us Targets of Assassination, Opinion: Randi Weingartens Incredible Covid Memory Loss, Opinion: Politico Aims at Gorsuch and Misses, JPMorgan Buys First Republic Bank in Second-Largest U.S. Bank Failure, WSJ Opinion: Feeling Lucky, Democrats Back Non-Compos Presidential Politics, What the FDIC Does to Protect Deposits When Banks Fail, The Hidden iPhone Setting Thieves Use to Lock People Out of Apple Accounts. Group Black CEO Travis Montaque Helps Brands Invest in a More Inclusive Future Adweek's Media Executive of the Year helped facilitate $500 million in Black-owned media ad spend, and he's just. 2023 Forbes Media LLC. Montaque founded his company after turning down an opportunity at Goldman Sachs. It is evident that at that 30 years, Travis Montaque has achieved what many people, including those older than him, would only dream of achieving in the next life. All rights reserved. 10060 Jasper Avenue, Suite 2020, Tower 1, At college, he partnered with Richelieu Dennis, who admitted that his role in advancing the involvement of young Black entrepreneurs back in the 2014 Clinton Global Initiative deserves more credit than its current hype. [11] He has written extensively on the topic of diversity in the workplace. It's amazing to be among such talented company! He never missed a single work day for the four years he worked for the company. Conversational Media is the next frontier for game-changing innovation and an exciting new space for advertisers. Samantha Skey, CEO of She Media and travis Montaque, co-founder and CEO of Group Black at a BlogHer event in Brooklyn last month. Two of Holler CEO Travis Montaque's favorites are the upside-down smiley face and the dizzy face with spiral eyes, new on iOS 14.5. Normally the ad cost for an Instagram ad post is based on the number of followers on the account. You will be notified in advance of any changes in rate or terms. Category: Richest Celebrities Singers. Getting partnerships with major brands such as McDonald's, and raising over $50 million in venture capital. Mogul Millennial is a media-tech company that creates content, resources, and tools for Black founders and professionals. The updates are provided by the second, an indication of Hollers ability to keep at par with all developing stories. This media initiative facilitates and advances media property ownership rights and freedoms among people of colour, primarily Black communities. By Travis Montaque. I applaud Marketing Brew for writing it. The media/marketing community is exceptional at identifying categories that have huge growth potential, investing in it, and helping shape and drive innovation that changes that category for the better.

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